Smart Hotel Transformation

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The Hotel Industry Transformation Map (ITM) has made steady progress in the span of a year, thanks to active participation from our industry and union partners. We strongly encourage hotels to participate in the Hotel ITM's initiatives and push ahead together with us on this journey of transformation to meet guests' evolving needs in an era of change and disruption.

Mr Lionel YeoSTB's Chief Executive

The hotel industry must continue to innovate and transform itself to keep up with emerging trends in businesses and technologies, as well as consumers' changing preferences. At the same time, we must provide a strong value proposition to potential employees, in order to draw in and retain good talent. SHA, together with STB, will work with hotels to raise the industry's standards in these relevant areas.

Mr Albert TeoPresident, SHA

As the hospitality industry moves toward a manpower-lean model, we are witnessing a rise in the number of ‘smart hotels’ in Singapore. In this sector, technology primarily serves as a tool to enhance productivity, improve resource allocation, and replace low value tasks, but never to replace the human touch.

Ian Wilsonsenior vice president of non-gaming operations at industry-leading Marina Bay Sands

In some respects, it is easier to trial and grow these concepts within Asia as new-build hotels can incorporate these products and concepts into the design at a very early stage. Moreover, Millennials grew up with technology and they’re very comfortable with adopting new innovations.

Andrew LangstonExecutive Vice President, JLL Hotels and Hospitality Asia Pacific